Taking Up the Gauntlet
Posted By Ron on June 4, 2009
Reprinted from the Pikes Peak Writers NewsMagazine
October of 2008 tossed us, and six billion other people, some challenges. As deadlines loomed for the 2009 Pikes Peak Writers Conference, our organization went after each of these challenges, only to be slapped by another one almost without delay. Rumors of budget cuts in the New York houses brought concerns that some of our faculty, agents, and editors might not be able to attend. Skyrocketing fuel prices drove concerns about transportation costs for faculty and guests. For a number of reasons, we had more changes in faculty than ever in the history of PPWC, some within days of the conference start.
Bleak economic news, layoffs, bailouts, financial collapse, all became commonplace descriptors of the world around us, each being a harbinger of a potential PPWC disaster. To paraphrase Chief Dan George in the movie The Outlaw Josie Wales, “we endeavored to persevere…”
Should we increase conference fees in a rapidly receding economy? Should we change our policies on faculty, and perhaps risk a potential drop in quality? Could we add new programs to the conference agenda? Should we? We got news that a major sponsor had dropped sponsorship for 2009. Were we on the path to catastrophe? We no longer viewed The Hero’s Journey just as a formula for storytelling, but as a function of our quest for success. With the help of valued partners, we took up the gauntlet.
April 27, the 2009 Pikes Peak Writers conference has ended-successfully. Hundreds of smiling faces graced the halls, lobbies and conference rooms. Hundreds of eager minds fed on the accumulated knowledge of esteemed, well-prepared faculty. Airplanes landed, meals disappeared to nourish the eager minds, bottles emptied. Conversations created new friendships and solidified old ones. Airplanes departed. There was no catastrophe.
We did not increase conference fees, nor did we reduce the quality of our invited faculty. We did add four new programs; a full day on Thursday, speed pitching, a large book signing and open mic readings, all of which were immensely successful. And we did overcome the loss of a major sponsor.
At conference, we awarded significant players in our success, heroes in our journey whose stories appear elsewhere in this expanded edition of the NewsMag. A web page, currently in development, will tell the tales of all the heroes who strode against operational challenges and the hordes of operational minutiae. The space on this page, and another minute of your time are for another group of heroes are not those we see every day, but are indeed the behind-the-scenes magicians who pull the levers, pulleys and strings to make everything come together. Those who enable us to beat back the demons of the 2009 economy.
Hotel Heroes: Stacy Peak and Kayla Conger of the Colorado Springs Marriott led a phenomenal staff, and worked for hours with us to provide value options and creative solutions for the hundreds of details it takes to mount a conference of this size. Glenn Hodge, also of the Marriott, worked with us to form a joint venture as an innovative answer to our audio recordings and delivery of completed CDs and DVDs.
Travel Hero: When fuel costs began to soar, and last minute faculty changes occurred, Liz Mueller at Travel Travel worked some special magic to keep our travel costs within budget all the way to the end.
Publicity Heroes: Carrie Simison-Bitz, Jill Thomas, and the Colorado Springs Independent helped us to spread the word with out-of-the-box ways to expand our advertising messages in both depth and breadth.
Fundraising Hero: Dogosaurus Ruh Mandeville, and his mom Chris of course, went paws full out to chase down replacement dollars for our lost corporate sponsorship. Ruh’s Boosters and the Pen Pal program (thanks to pens donated by Rainbow Editing and 150 gift donors) gained back those lost dollars, with a little to spare.
Faculty Heroes: Linda Rohrbough, Angel Smits, Susan Mitchell, and Deb Courtney showed up on the field of honor a full day early to do presentations in three optional tracks.
My quota of magic words is fading fast. Please think a thought of thanks for those who helped us bring this all together. With dedicated partners beside us, we picked up the gauntlet-and won.

